Finding the best boat dealers in Tauranga starts with knowing whether you want a new trailer boat off the yard, a quality used boat or a launch or yacht sold through a broker. Boat dealers in Tauranga cover new aluminium, fibreglass and pontoon boats, second-hand trailer craft, outboard repowers, finance and trade-ins, with yards clustered around Sulphur Point and Tauriko. Mastertech Marine and Bay Marine carry some of the best-known New Zealand trailer boat brands alongside their outboard workshops.
1Mastertech Marine
Mastertech Marine is a family-owned new and used boat dealership in the Tauriko Business Estate, with more than 30 years in the marine industry. It sells fibreglass, aluminium and pontoon trailer boats from brands including Stabicraft, Extreme, FI Glass and Buccaneer, alongside new and used outboards and its own service centre. It suits buyers who want to choose a boat, motor and trailer package and have it serviced by the same team afterwards.
Services
- New boats from Stabicraft, Extreme, FI Glass and Buccaneer
- Used boats and jet skis
- New Suzuki and Mercury outboards, plus inspected used outboards
- Boat re-powers and 2 and 4 stroke outboard servicing
- Alloy Tech boat trailers
Highlights
- Family owned and run by Karl and Kirstine Rastrick
- Factory trained technicians and authorised service agents for Suzuki and Mercury
- Pre-purchase boat inspections and reports
- Finance calculator and online finance application
Location & Contact
Name: Mastertech Marine
Address: Tauriko Business Estate, 60 Whiore Avenue, Tauriko, Tauranga
Phone: 07 579 4240
Website: mastertech.co.nz
2Bay Marine
Bay Marine is a locally owned boat dealership and Yamaha Authorised Service Centre on Cross Road at Sulphur Point, with its yard opposite the public boat ramp. It is Tauranga’s Yamaha outboard dealer and specialises in Haines Hunter and Ramco boats, with new Oceanpro pontoon packages also in stock. It suits trailer boat buyers after a new or second-hand fishing and family boat with Yamaha power and local servicing.
Services
- New Haines Hunter, Ramco and Oceanpro boats
- Second-hand boats and outboards
- New Yamaha outboards and Aakron Xpress trailers
- Selling your boat on your behalf, or trade-ins
- Market and pre-accident insurance valuations for trailer craft
Highlights
- More than 30 years in the marine industry
- Yamaha Authorised Service Centre using genuine Yamaha parts and Yamalube
- 50 point check on boats sold on behalf, with a 3-month warranty for buyers
- Finance through Yamaha Financial Services, MTF Finance and Better Finance
Location & Contact
Name: Bay Marine
Address: 73 Cross Road, Sulphur Point, Tauranga
Phone: 07 577 6005
Website: baymarine.co.nz
3The Boat Place
The Boat Place is a Kiwi-owned power boat dealership and service centre at Sulphur Point. It is the Tauranga dealer for Senator boats, fibreglass Huntsman boats and locally made Kingfisher alloy boats, including the Kingfisher Minicat range, and also stocks Takacat inflatables. It suits buyers wanting a New Zealand made boat with Mercury or Honda power and a full workshop behind it.
Services
- New Senator, Huntsman, Kingfisher and Takacat boats
- Mercury and Honda Marine outboards
- Boat finance
- Outboard servicing, diagnostics and parts
- Boat trailer repairs
Highlights
- Kingfisher and Huntsman boats can be customised to order
- Workshop with outboard diagnostic software, borescopes and a dynamometer
- Parts ordering for Evinrude, Honda and Tohatsu outboards
Location & Contact
Name: The Boat Place
Address: 6/50 Cross Road, Sulphur Point, Tauranga 3110
Phone: 07 577 6554
Website: theboatplace.co.nz
4Tauranga Boat Sales
Tauranga Boat Sales is a marine brokerage based at Tauranga Bridge Marina, established more than 40 years ago and now owned by Scott White. It sells launches, yachts, trailer boats, commercial vessels and marina berths for private vendors, and represents Caribbean Boats in New Zealand. It suits anyone buying or selling a larger launch or yacht, or a vessel that needs to move between regions or countries.
Services
- Brokerage of launches, yachts and trailer boats
- Commercial vessel and marina berth sales
- New Caribbean boats
- Importing, exporting and vessel re-registration
Highlights
- Office at Tauranga Bridge Marina with on-water sales berths beside the carpark
- Member of the NZ Marine Industry Association
- Client funds held in a trust account
- Local or worldwide shipping and delivery arranged
- Open six days a week
Location & Contact
Name: Tauranga Boat Sales
Address: Tauranga Bridge Marina, Tauranga
Phone: 07 575 0512
Website: taurangaboatsales.co.nz
Boat Dealers in Tauranga at a Glance
| Business | Highlight |
|---|---|
| Mastertech Marine | Family owned and run by Karl and Kirstine Rastrick |
| Bay Marine | More than 30 years in the marine industry |
| The Boat Place | Kingfisher and Huntsman boats can be customised to order |
| Tauranga Boat Sales | Office at Tauranga Bridge Marina with on-water sales berths beside th... |
How to Choose the Right Boat Dealer in Tauranga
- Dealer or broker: a dealership sells its own new and used stock, while a broker sells privately owned boats on commission. Brokers are usually the better route for launches and yachts.
- Brands and hull type: decide between aluminium, fibreglass or pontoon, then visit the dealer that carries that brand so you can compare models side by side.
- Outboard servicing: check which outboard brand the dealer is authorised to service, as warranty work usually needs to be done by an authorised centre.
- Inspection and warranty on used boats: ask whether a used boat has been checked, whether a pre-purchase inspection is offered and what warranty applies.
- Finance and trade-ins: many dealers arrange boat finance and take trade-ins, which can simplify an upgrade.
Frequently Asked Questions About Tauranga Boat Dealers
Where are the boat dealers in Tauranga located?
Several boat dealers in Tauranga sit at Sulphur Point on Cross Road, close to the public boat ramp, which makes sea trials easy to arrange. Others are in the Tauriko Business Estate on the western side of the city, and launch and yacht brokers are based at Tauranga Bridge Marina.
Should I buy a new or used boat?
A new boat comes with a manufacturer warranty and a package built to your spec, while a used boat stretches the budget further. When buying used from a dealer, ask what checks have been done on the hull, trailer and outboard, and whether a warranty is offered.
Can a boat dealer sell my boat for me?
Yes. Many dealers sell trailer boats on behalf of owners or accept them as trade-ins, and brokers handle launches and yachts on commission. Selling through a dealer means they deal with enquiries, viewings and sea trials for you.
What rights do I have when buying a boat from a dealer?
Boats bought from a business are covered by the Consumer Guarantees Act, which requires goods to be of acceptable quality and fit for purpose. Private sales between individuals do not carry the same guarantees, which is one reason buyers choose a dealer.
Can I get finance for a boat in Tauranga?
Most boat dealers arrange finance through partner lenders, and some offer an online application or finance calculator. Compare the interest rate and total cost across lenders before committing.
What safety gear do I need with a new boat?
Every boat should carry correctly sized lifejackets for everyone on board and two waterproof ways to call for help, such as a VHF radio and a distress beacon, and skippers should check the marine forecast before heading out. Maritime New Zealand sets out the key safety messages for recreational boaties.
Are there local rules for boating in Tauranga?
Yes. The Bay of Plenty Regional Council’s navigation safety rules apply on Tauranga Harbour. People on boats 6 metres or less generally must wear a lifejacket, skippers of powerboats capable of more than 10 knots must be 15 or older, boats must carry a name, and jet skis must be registered before use.
How We Chose the Best Boat Dealers in Tauranga
Every business in this guide was found by searching for boat dealers in Tauranga, then checked against its own website. Names, addresses and phone numbers are taken from the business’s own site rather than a directory feed, so what you see here is what they publish themselves. We also check that each one is actually based in or genuinely serving Tauranga, rather than a national operator running a local landing page. A business with no website of its own is not listed, because there is no primary source to verify it against.